Emotional Economics

Written on 8:17 PM by B

Emotion is an integral part our everyday lives. It is interwoven in our conversations and interactions with other people. I have had many situations that I have let my emotions get the best of me, but I have also prided myself on holding my emotions together when times get tough. In business, emotions are still in lay. I’ve noticed that I have had a tendency to be really high or really low. However, I have recently learned to keep an even keel through all situations.
I recently made a regrettable mistake during the sales process that really set me back. The mistake cost me the sale, and came back to haunt me months later when I got a message from an associate that got the account in my place. When I first made the mistake , I told myself that I can get bitter or get better. I started off doing both, but I used the situation to strengthen my sales presentation and continually educate myself so that I do not make more absent-minded mistakes.

A mentor of mine told me that when building my business, “ Remove emotion and have continuity of effort.” What he meant by that was that I can’t take all the no’s personally and get upset and made at people and quit in response to the negativity. He also realizes though, that emotion in business is not all bad. Jonathan Brown, A leading supplier of distance business and sales learning, says that there are four basic emotions that can actually fuel your business and life.

1. Disgust

I was so disgusted at the mistake that I made that I vowed to make it right. I was also tired of mediocrity and doing the same things that everyone’s was doing. I got tired of normalcy. Strong disgust in my previous situation propelled me forward to where I am today, fighting for my dreams and goals.
2. Decision

This emotion is hard for me as a Phlegmatic (laid back, reserved) because I usually do not speak or think in absolutes. Sometimes I lose myself in the details and don’t make the decisions fast enough. I am more decisive now and realize that the worst decision is indecision.
3. Desire

My Desire to win is very strong. I focus on my “ Why” in times of laziness and disinterest. Desire is extremely powerful and something that you have to have in order to succeed. I am driven by the fact that a series of blows have taken out other people, but I will be one that continues to fight.
4. Resolve

I have resolved that no matter what , I will win. My resolve has been tested over and over again. I have many stories to tell. I refuse to have my dreams die so young and I have resolved to see them through until the end.

We realize that we will have setbacks, but we understand that setbacks and setups for the future.

-B